I have a very vivid audiovisual memory. Adverts are intensely overstimulating to me and will embed themselves in a little gif loop in my brain so readily that I now get so viscerally furious at having a part of my very being overwritten by any advert squirting itself on to my stream of consciousness more than once or twice that I become physically repulsed by any actual instance of that product I encounter. I still have legitimate flashbacks to a certain soft cheese advert that would play between youtube videos I'd left on autoplay as I languished in my lockdown bunker during the hight of a certain pandemic. I can't eat soft cheese now because just the thought of it makes my feel ill. I really liked soft cheese. It was one of my favourite things and now it's been taken from me. I've had to resort to blacklisting any brand that advertises itself on me too frequently for my own inner sanctity. The upshot is, I'm now much more acquainted with the lovely local produce at the absolutely slamming market I have on my doorstep, which is saving me megabucks, I'm learning to cook like a pro, and I'm eating much healthier.